Green Bag America ReBrand Case Study

Company Overview
The Problem
The Solution
Results
Company Overview

Green Bag America makes it affordable for both small and large businesses to go green! They’ve successfully merged the concept of function with the notion of fashion. Green Bag America specializes in creating eco-friendly reusable bags with stunning, professional silk screen, heat transfer, and full color printing options to showcase your company logo or artwork to represent your brandA brand is a name, term, design, symbol or any other feature that identifies one seller's good or se... More.

The Problem

Green Bag America slowly declined over the years. The company had a very drab feel and company morale was down. They had a difficult time getting new customers and their only clients were repeat buyers over the years.

The Solution

Create an earthy and eco-friendly, yet fashionable brandA brand is a name, term, design, symbol or any other feature that identifies one seller's good or se... More. We redesigned the logo to be more simplified giving it a fresh new look, redesigned the company website, took new photographs of their products, implemented a new CRM(Customer Relationship Management)
It is the relationship and interactions of your business with ... More system, and ramped up their email marketing. We also changed the toneTone is a color or hue variation created by adding gray or tint and shade variations to create a mor... More of their marketing communication to be more upbeat.

Results

Sales increased by over 200% in the first year.