BusinessLeads.com Creative Brief Case Study
Company Overview
Target
Brand Voice
Objective
Challenges
Results
Company Overview
Businessleads.com allows Businesses to crowdsource their sales and business development through their social network; generating the best kind of lead – a referralThe website a user visited prior to visiting another website. Typically the user clicked on a link t... More from at trusted contact. Independent sales professionals and networkers earn bounties by connecting businesses with the exact people they want to reachA display advertising metric which counts the number of users who have seen your ad. Video, display,... More or have a conversation with.
Target
Startups and businesses familiar with crowdsourcing and independent sales professionals with large social networks.
BrandA brand is a name, term, design, symbol or any other feature that identifies one seller's good or se... More Voice
Playful and cartoonish, catering to younger business professionals that are tech savvy.
Objective
To allow independent sales professionals to monetize on their network by connecting people that want to do business with each other.
Challenges
- Larger tech companies and corporations create less opportunity and pose a threat to smaller businesses.
- Monetizing on their Business Model
Results
Significant growth of userA person that uses a product. More onboarding, but couldn’t monetize on their former business model.
